Suhair

I grew up watching businesses compete for attention. Every shop had its own way of standing out, and I was always curious about why people chose one over another. Then I watched all of that move online, and I've been hooked on how brands talk to people ever since.

Photography came first, then design. I have hands-on experience with design tools from my undergrad, my work and my own projects. I also fly drones, so I'm used to seeing things from a different angle. Since my undergrad, I've been creating content for brands, and for my own Instagram too.

Internships and work with creative agencies took me across D2C fashion and apparel, FMCG and more. Every brand spoke differently, and each one taught me something new about how businesses connect with their audience.

I'm also a bit obsessed with AI and always experimenting with it. But I believe AI is only as good as the person using it. Taste, strategy and gut feeling are what turn it into something exceptional. This website is proof. I came up with the idea and built it with the help of AI. And no, it didn't take one prompt and 15 minutes like social media makes it look. It took ideas, lots of changes and a good eye. I hope you're enjoying it so far.

Away from the screen, I'm usually travelling somewhere new, catching a live concert, or hunting down a good coffee.

So if you need someone who can shape the brand, plan the strategy, create the content and still sweat the small details, let's talk. I'll bring the ideas. You bring the coffee.